Redbull F1 driver David Coulthard on New Jersey Streets

Redbull F1 driver David Coulthard blasts through the Lincoln Tunnel and around New Jersey streets in this amazing video. The BTS clip of the car playing The Star-Spangled Banner A really interesting behind the scene video.

Powerade Challenge Wellington

STM’s Doug Goodall gave me the heads up on Powerade’s most recent interactive marketing efforts. So I signed up to see what it’s all about. The Gist In its simplest form the Powerade Challenge is a running race, you can start your race at anytime you like. Competitors sign up online and are sent an RFID […]